1.Liese Bubble Hair Color

The shades: 12; pink, cassis, apricot, mocha orange, milk tea, marshmallow brown, glossy brown, chestnut, ashbrown, dark chocolate, chiffon and platinum beige.
In the box: Latex gloves, color mixture, foam and foam diffuser, leave-on lotion, free cape if purchased from Watsons, manual in Thai and English.
The time: 100 minutes. (Incl. 20 minutes to prep the kit and smear the foam all over the hair.)
The process: The chemical kick will sting your eyes and nose a little bit. The foam sticks to the hair well so you can actually move around during the lengthy dying time.
The result: Hair feels incredibly smooth after rinsing out. The after-color lotion provided in the box also helps smooth the hair even further, but the reaction only lasts until the next hair wash, at which point dehydration starts to set in. The color we tried (cassis berry) didn’t really match what’s on the box: it was much less red. But the color was pretty even.
Cost: B350

2. Schwarzkopf Freshlight Foam

The shades: 6; melty cherry, vanilla beige, lemon blond, berry ash, caramel brown, and juicy apricot
In the box: Latex gloves, color mixture, foam and foam diffuser, after-shampoo treatment, manual in Thai and English.
The time: 120 minutes. (Incl. 30 minutes to prep the kit and apply the foam.)
The process: The foam is very fluffy, making it easy to apply evenly but the fumes are really toxic on the eyes and nose: our guinea pig had to hold her breath at some points. No dripping, though.
The result: After an hour, you can already see the color even before rinsing. The shampoo and after-shampoo treatment really soothe the hair but a lot of hair fell out nonetheless. The color was not very even but got better after a few days.
Cost: B329

3. Etude Bubble Hair Coloring

The shades: 4; deep black, dark brown, natural brown, wine red
In the box: Latex gloves, color mixture, foam and foam diffuser, plastic cape, manual in Korean, after-shampoo treatment.
The time: 95 minutes. (Incl. 15 minutes to prep and apply the foam.)
The process: The smell is not so irritating, but our guinea pig found the foam a bit sticky.
The result: There’s a minor stinging sensation when washing it off, though the after-shampoo treatment really helps soften the irritation. The colors do not really show though, and were only visible at the tips of the hair. In spite of the chemical scent, the hair smelled great after washing.
Cost: B250

What the pro says