One of Southeast Asia's most widely used on-demand transportation apps, Grab, has partnered with one of the biggest names in Bangkok ice-cream-making to release a unique flavor for the holiday season.

Taking its inspiration from Grab’s signature green branding, Guss Damn Good’s “Grab the Moment” is a tangy-sweet green-apple flavor laced with cream cheese chunks and cinnamon. The taste is similar to churros, the doughnut-like Spanish deep-fried snack, with a twist.

And it’s free. Getting your hands on the limited flavor means opening up the Grab app and going to GrabRewards to redeem the offer. The promotion starts on Dec 25, when it will be uniquely available to Platinum members, who can each receive five cups of ice cream either to send to themselves or as gifts. On Dec 26, Gold members will receive one cup and same goes for Silver members on Dec 27. Finally, on Dec 28, the offer extends to regular members of the Grab service.

Launched in 2014, Guss Damn Good has built a name for some of the best ice cream in town. Taking their cues from the ice cream culture in Boston, owners Rarin Tumwattana and Natee Charussuriyong whip up flavors the are creamy and not-too-sweet.

Grab was launched in Malaysia in 2012 and now provides ride-hailing on demand to countries throughout Southeast Asia, with over two million registered drivers and 75 million users of the app.

To download Grab, visit www.grab.com.

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