Despite it being misreported that he had quit, Ketsepsawat Palagawongse na Ayutthaya aka Na Nake, 44, is back again as the host of a new season of Thailand’s Got Talent. Here, he chats to BK about his humble beginnings washing cars, dumping B24 million worth of contracts and why being rich is worth nothing.

Everyone has a duty. My dad taught me that you must take responsibility in society, starting from the micro-society of family.

You can’t wait until you grow up to take responsibility. On top of studying, I had housekeeping duties while my parents were out at work.

I was lucky that I grew up in a rich family, but I didn’t revel in our wealth. Seeing my parents work so hard for money and have no time to enjoy it made me realize I wanted to do what I love rather than what would make me rich.

Being rich is nothing. Capitalism teaches us that wealth is the most important thing in life. Everyone aspires to make the most money possible, which leads to a hollow existence.

Try everything to find out what you love most. I didn’t know the answer when I was a teenager, so I tried every job imaginable to discover what I most wanted to do.

I tasted success with my first job as a car washer. Ever since, I’ve simply done what I love to earn a living. With each change of job, I’ve experienced the changing face of success.

I never thought I would work in the media even though I graduated in mass communication. But some circumstances led me to work in television. I started in production before becoming a host. I’ll never forget how I got to where I am today.

The charm of making a TV show is in bringing stories to people. No matter whether it’s happy or sad, these stories flow through us first. We absorb it before releasing it to our audience.

Managing audience emotions is important in TV. I learned this since becoming host of Thailand’s Got Talent where we try to capture the true emotions of both participants and the audience. Society tells us to keep our real feelings out of public scrutiny, but not in our show. That’s why such programs are international hits, because they’re real.

Most Thai TV hosts are more like MCs rather than real hosts. A host must be like a home owner, someone who knows their place best and invites others to enjoy it. But many just stand there reading a script.

Desire to prove themselves drives people to enter Thailand’s Got Talent. It’s not the B10 million prize money. Participants just want a stage to express themselves or prove they have the guts do it.

You can’t do new things without cutting back on old things. I’ve worked as a TV host for ten years now and it feels repetitive. I need to cut down on my workload in order to take a step back and do something new.

People have me all wrong because of the press. After holding a press conference to announce I was cutting back on my hosting duties last year, the media reported that I had quit my job.

It’s dangerous when the media sends out a message without truly understanding what they’re saying. I’ve spent a whole year explaining that I was just reducing my workload!

It’s almost pointless trying to fully explain things in this era of the 140 character limit!

Losing out on B24 million a year is nothing to me. I’ve reduced my workload so it’s only fair that I make less money. I’ve never been all about the money, anyway. I now get something much more valuable, time, which I’ve been craving for a decade.

It’s easy to make B24 million, in the entertainment industry, anyway. It comes down to making the most of your abilities and working hard.

Entertainment news is just news that entertains people. If you don’t read any entertainment news for a whole year, it won’t affect your life, unlike political or economic news.

My dad’s death made me think I’d never have happiness again. I had been lucky and never lost a loved one until his passing. My mind had never felt such depths of sorrow before. I still can’t believe that I’ve lost him.

Time heals. After five years, I gradually regained my normal energy. I whistle while I drive now. My mind has installed a “grieving mode,” so if I lost my mom, it wouldn’t hit me quite so hard.

Wearing sunglasses is part of my personality. When I was a photographer, my foreign colleague once told me that the light here in Thailand could destroy my eyes. I’ve been wearing sunglasses ever since. He still doesn’t understand why sunglasses aren’t the highest selling products here.

Bangkok is a land of extremes, and I like it. We have the most luxurious malls standing next to slums. The places where billions of baht flow through daily have the poorest people out front selling stuff. Our most developed areas have the worst pollution in the country. It’s the best and the worst of everything. It’s so me.

I will retire at 50. I hope to be a married middle-aged man who travels around with my loved ones. I might make a show out of it or become a chairman of a company who does nothing.

We live in an unpredictable world. This planet changes so fast, especially with social media. A man of my age can’t keep up sometimes. Things that are trendy today can be outdated tomorrow, or even within hours.

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