Two of Thailand’s most famous streetwear brands are coming together for a collaboration
Ever tried dry cleaning with baking soda?
Thailand’s famous fashion brand, Baking Soda, helmed by designer Maynart Nantakwang, has just launched a capsule collection in collaboration with Patipat Chaipukdee’s Casa Dry Clean Only — and we can’t think of two more appropriately named brands for a fashion collaboration, franky. Both brands are heavyweights in the local streetwear scene, sporting bold and distinctive patterns strewn across loose-fitting tees and whimsical cropped skirts, among other items.
The collection is kind of an ode by both designers to one another, each borrowing distinctive elements from each other's styles and known interests — like Soda’s famous rose patterns and Dry Clean Only’s iconic eagle emblem. The collection won’t destroy your wallet, either, with items starting at B900 and going up from there.
You can find Baking Soda x Case Dry Clean Only’s capsule collection displayed on the first floor of Siam Center from now until April 2021. Check out some of the staple pieces below, or visit both brands' Instagram pages for easy browsing (@sodaxdryclean and sodabkk.com).
If you are a fan of Korean fashion brands then you probably already know about apM, the massive fashion retailer in Seoul’s Dongdaemun District. The brand is credited with starting that country’s premium fast-fashion movement, and to date has about 1,300 different brands under its wing. Now, Siam Center has partnered with the brand to create Thailand’s first-ever digital showroom for apM brands, found on the mall’s first floor.
The showroom will update in real time, as apM adds and removes brands from its store – around 800 will are available in the digital showroom right now, in a wide array of styles. The room will update its fashion selection about one time ever month, led by brands like Allover, Angelo, First Name, Dude, 2 d K, Gentle Women, Top, Papermoon, Design by Youngmin, Maiden, One by Two, Pincode, Verveine, 101 Moon, Forming, Lamerei, Paris Match, Sof, Table, Where Wear, and more.
When you walk inside, you will be able to browse the selection of clothes and try them out. If you find something you like, they will order it and it will arrive in Thailand within 14 days. Doing the launch period, you can even snag a B2,500 discount with free shipping.
For more information, visit:
FB: apmthailand
IG: @apm_th
Line: @apm_th
Siam Center, which is making a big push to be a home of fashion and beauty among Bangkok’s Gen-Z crowd, is joining hands with two famous beauty bloggers to host a series of makeup tutorials to keep you looking fresh into the New Year. The tutorials are part of the mall’s larger and ongoing “Color of Siam” event, which has been highlighting everything from fashion to design and make-up.
The first is Nisamanee lertworapong (IG: @nisamanee_nutt), who specializes in everyday looks (even though her IG sports a very glam bent), and is a former contestant on Miss Tiffany’s Universe 2012.
The next is Juepak (IG: @juepakofficial), who is known for not only party-style make-up tutorials online, but also produces a lot of wacky content for YouTube and Facebook on top of her IG.
The two will do the tutorial using a bunch of makeup and skincare brands that are available at Siam Center right now, including Shiseido, Estee Lauder, Kiehl’s, Three Balancing Cleansing Oil R, @cosme, Jung saem mool, Sephora, Etude, M.A.C, and NARS.
For more information, call 02-658-1000 Ext: 3500
Siam Center is taking a bit of a break from the whole holiday season madness with a pop-up store that will tickle your fancy if you are into cutesy Japanese cartoons. Usagyuuun is a white rabbit of unknown origin that bounces through life with a permanent smile on its face, which it stuff with delicious food as often as it can. The cartoon itself is more of a branding mechanism to sell merch, which you can see a bunch of here, but it also makes for good pop-up shop fodder.
From now until Jan 31, there will be a Usagyuun pop-up at Siam Center as part of a global initiative that sees malls all over the world construct similar stores over the same time frame. The local pop-up shop here will sell all of the beloved goodies that Usagyuun fans usually have to purchase online, and will include some sweet treats like “Very Happy Cake”, “Chocolate Lava” and “Swiss Roll Vanilla Rainbow Macarons” if you feel the urge to feast like Usagyuun. You can find the shop at the Atrium 1, G Floor.
The pop-up is part of a larger event called “Siam Center Celebrates Play to the Full 2021”. There is more to the event than a damn-near ecstatic rabbit, there are also some activities put on by Siam Center. There are several displays throughout the mall meant to act as photo backdrops of sorts, as well as LED sculptures and special Christmas tress to feed you feed.
For more details, visit:
IG: @siamcenter
FB: /siamcenter
Siam Center has always been one of the go-to places around Siam BTS for younger crowds looking to get their fashion fix. Now, a whole host of the city’s leading fashion design brands are launching their Fall/Winter 2020 collections, or are releasing special collaborations with other well-known Thai brands for one-off lines.
There are too many brands and items to cover in a single story, but a lot of the names on the list are ones you will recognize if you are into the fashion scene here. Expect some of the leading fashion design brands in Thailand to take part, like Tube Gallery, Q Design And Play, iCONiC, Senada, Leisure Projects, Rotsaniyom, Pattric Boyle, THEATER, along with PONY STONE and KanapotAunsorn from The Wonder Room.
One of the more interesting launches come from a collaboration between Tube Gallery and Belgian painter Christian Develter. The two have teamed up for the “Develter X Tube Gallery Resortwear 2020” collection, which draws inspiration from the artist’s work in the form of patterns fused with his signature style of portraiture.
Another interesting line is the new “Stronger than Yesterday” Fall/Winter 2020 collection from Thai-owned brand Q Design and Play. We’re not sure if the name is a nod to the horrible year that has been 2020, but the line focuses heavily on screen printing techniques to place logos and other encouraging messages on oversized shirts. The line also extends to include other garments, like masks and wrap skirts.
That’s only a small taste of what’s on offer, but if you want to see more of the new collections you can go to Siam Center, visit the OneSiam Chat & Shop on Line (@OneSiam) or shop at Siam Center’s virtual mall on Lazada.
Siam Center is certainly making a push to become one of Bangkok’s sneaker epicenters. It’s already home to the largest Nike flagship store in Thailand, as well as a beefy flagship joint for Adidas Originals, JD Sports, and Under Armor (yep, Under Armor makes shoes). Now, the mall is promoting the arrival of some sneaker collections that will make your head implode if you are into the shoe game.
The main highlight, at least if you ask us, are the new Air Jordan 1 Zoom CMFTs. They are not exact replicas of the original Air Jordan 1s (a pair of the OG Chicago can cost more than B650,000), but they do a decent job. The shoes come in white and cream-toned leather with black laces, so don’t wear this stuff in the rain, please.
That’s not just it, though. Adidas Originals at Siam Center now holds the new Adidas x Star Wars The Mandalorian Collection, a group of nine different shoes that imitate color schemes from the show and have drawing of the characters on their soles. The Adidas x Pharrell Williams 3rd Collection is also getting a release at the same time. Those come in bright yellow with the word “Human Race” written across in Hindi.
If you are a fan of Air Force 1s, then JD Sports has you covered with the Air Force 1 07 CU5625-122 (nice name, guys), which are a kind of cloth-y reimagining of one of the most iconic baller shoes of all time.
There’s a bunch more at Siam Center, too. Check out some of the pics below or head down there to burn through your hard-earned money like it’s worth nothing.