Over the next month and a half, anyone shopping at a Central Shopping Mall location could win big. From June 1-Aug 15, The Greatest Grand Sale 2018: Go FOR IT promises to be one of the best mid-year sales campaigns of 2018, with discounts of up to 80-percent off in some cases, in addition to millions of baht worth of prizes. The event’s kick off party (pictured above), which happened at CentralWorld recently, gathered some of the nation’s biggest celebrities, like Nadech Kugimiya, Nataporn Tameeruk and Sonya Singha.

There’s a ton of promotional deals happening here—more than 10,000 brands are taking part—and big-name prizes from groups like Asava, Pacifica, Supersports and  Thai Airways. Each week, a new “highlight” item will go on promotional sale throughout all Central Shopping Mall locations. It gets better: every B1,000 shoppers spend enters them for a chance to win a trip to Italy—plus some pocket money to spend at La Rinascente, Rome’s biggest luxury mall—or B600,000 worth of Central Shopping Mall gift vouchers. Those who spend over B5,500 receive a free wireless ball speaker. 

Not into prizes? There’s also cash back credit of up to 50-percent for anyone with The 1 Card, Aeon, Government Savings Bank, KBank, SCB and Thanachart debit and credit cards. There's also additional privileges for Mastercard and Esso Smiles card holders as well as Line Connected members and customers who have Toyota car keys. 

The brand is also showing some love to football fans who’re dying to see some World Cup action—playing live matches on Jumbotrons in CentralWorld and CentralFestival Chiangmai.

The Greatest Grand Sale 2018 GO FOR IT, from June 1 to August 15, 2018. At CentralWorld, CentralPlaza, CentralFestival, and shopping malls affiliated to Central Group