6 Thai online fashion brands to keep an eye on in 2018
Stay home and shop in style.
Designer Ploy Saengkhae (who also designs for Viera Regazze)'s super-high-waisted pants will give you the long legs of a supermodel (or at least the illusion of). The brand’s many twists on the style (from B7,900), like one with an uber-chic oversized leather buckle and leather fringe, add a playful touch when matched with formal pieces like blazers.
The vintage-looking illustrations of designer Chanida Voraphitak's Cuscus, from leopards and lobsters to panthers and swans, make for iconic prints on the brand’s range of premium accessories like phone cases and silk scarves. But the most Instagram-able piece is the adorable flamingo-print tote bag with ostrich feather adornment (B2,750). www.cuscusthecuckoos.com
A former designer at Vickteerut, Teerut Wongwatanasin has created his own new line that focuses on sportswear that strikes a balance between performance and classiness. The latest swimwear collection in collaboration with actress Ploy Cherman became an overnight Insta-hit. The seductive yet elegant Chermarn swimwear collection starts from B2,890. www.vactivewear.com
Embracing the art of weirdness, Wrong Sole’s black Chamois leather high heels with their weirdly shaped soles and open structure could be something from the Balenciaga catalog. Thankfully, they’re walkable too! The brand’s pumps, mules and open-end boots start from USD290 or B9,300.
Nawara’s hand-made leatherwear ticks boxes for both a day in the office and a night on the town. Their latest release, flats that come with a double star adornment (B2,590), will catch eye of any passerby. Slip-ons with chain decoration and mules with crystal touches are also available.
Pennypincher’s debut—a cool, single-shouldered striped dress with a trendy puff to one side—looks like something pulled from Saint Laurent's latest Spring Summer collection. The brands all about striped pieces with unique draping, as also seen in a chic mini skirt with oversized tie. Dresses are priced from B5,990 and skirts from B3,990.
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