Heineken Experience unveils its first pop-up store in Thailand at Emsphere
The Heineken Experience pop-up will sell fashion and lifestyle items in collaboration with local brands
Stuck on a Christmas gift idea for the trendy fashionista in your life? Next time you’re in the Sukhumvit area, pop by Emsphere and check out the new Heineken Experience pop-up store that’s stocked with a slew of cool fashion and lifestyle items.
With the theme of “Experience the Fresh Heineken Serve” in mind, Heineken Experience has collaborated with a number of leading Thai brands such as YUEDPAO, FRANK! GARCON, Carnival, and Double Slash // Coffee Space to bring customers a carefully curated selection of clothing and fun home décor. The Heineken Experience X Carnival collection includes an air sofa that’ll be a snazzy addition to any living room, and a folding chair and side table set that comes with a storage bag, making it easy to bring to music festivals or when you go camping. Snap pics in the Flow Fridge zone, where the items are showcased in cool fridge-like displays. After all of that shopping, recharge at the store’s hip on-site café in the Café & Bar zone. Their partnership with Double Slash // Coffee Space includes their signature drink, the 0.0 Black Ginger Exclusive for Heineken Experience.
And this is a Heineken Experience store, after all. In addition to their collaboration items, customers can also purchase exclusive Heineken-branded merchandise not available anywhere else—a perfect gift option for the serious brew fans on your Christmas list.
The Heineken Experience pop-up store is located on the first floor of Emsphere, and will be open until May 31, 2024. The store’s opening hours are daily, from 10am-10pm. More information about the store can be found on Heineken Experience TH’s Facebook page, and via their LINE @HeinekenExperience.
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