After having made a name for itself with women's clothing, Pomelo is finally getting its hands on the men's section with their new line, Pomelo Man or "PM."

Though it sticks to the same signature blend of modernity and simplicity, PM is taking a foray into the future of fashion by offering custom made items.

Here's how it works: instead of being offered standard sizes, you can walk into a PM location to get measured by the experts. You will then be able to order personalized items via the Pomelo Man app to be delivered direct to your door.

To introduce the application, the PM pop-up booth is now open on the first floor of Siam Square One (in front of Line Village), where men can drop by for personalized measurements until Dec 31, from 10am-10pm.

Launched in 2013, Pomelo has quickly become a well-known fast fashion brand across Southeast Asia, popular for their on-trend pieces, affordable prices and convenient online shop—not to mention the handy option to return items at 7-Eleven drop offs.