Design- and lifestyle-oriented Noc isn’t just serving specialty coffee to Hong Kong office workers anymore. The coffee geek favorite, founded in Hong Kong’s Soho before expanding to seven, minimalist spaces across the city and later being later named one of the “World’s Top Coffee Shops for Design Lovers” by Wallpaper magazine, has just opened off Sukhumvit Soi 40 at the new PowWowWow community mall.

The cafe marks the brand’s first overseas branch. Here, Noc highlights great beans from around the world, serving a new version of its signature No. 18 house blend as well as single-origin beans from Nan and other coffee-growing hot spots in northern Thailand.

Try them in a dirty (cold milk topped with a shot of espresso; B120) or cappuccino (B140). Then join the crowds of cafe ’grammers documenting the minimal, slate-gray interiors and their Hong Kong-style French toast (B200).

Images: Noc Coffee Co.