Call them the Danish Muji. Hay rolls out classic, minimal lifestyle products in pastel and gradient colors.

Now, just in time for Christmas, Bangkokians can get their hands on some of the brand’s prettily pared-back furniture at a pop-up presented by furniture importer Norse Republics. It’s Hay’s first ever appearance in Thailand, and only its second shop in Asia.

Seek out carefully color coordinated gifts for your design geek friends, such as the Edge notebook (B415), Lup Triangle Copper candle holder (B1,550) and Tela family glassware set in gradient green (from B829).

The pop-up is open through Jan 31, 2016, and a permanent outlet will follow at Siam Discovery upon its reopening in April next year.