China’s answer to Zara arrives in Bangkok.
If you’re a fan of Zara or Topshop but feel like branching out—or you’re simply fed up of spotting someone else on the BTS wearing the same blouse as you—then consider Urban Revivo (UR) your new go-to for trendy street-style pieces and hip workwear.
While Bangkok shoppers may not be familiar with UR, the brand isn’t actually new. Founded in China in 2006, UR specializes in fashionable trend-led womenswear and menswear pieces that look like they’ve come straight off the runway, but at affordable, high-street prices.
In the IconSiam store, you’ll find the brand’s latest collection of womenswear spread over two floors, with plenty of colorful knits, chic dresses (B2,190), cool button downs (B1,490) and smart blazers (B2,190). Meanwhile, the top floor houses a curated selection of modern menswear, from off-duty pieces like Hawaiian shirts (B1,490) to smart-casual corduroy jackets (B2,890).
Urban Revivo’s flagship store at IconSiam is said to be its largest in Asia, occupying a total of 1,600-sq-meters over three floors. The brand has more than 200 stores in China in cities including Shanghai, Beijing, Guangzhou and Chengdu, as well as openings in Singapore and London.