The mall will be home to more than 235 boutique stores, restaurants, tourist service center, a kids’ playground, supermarkets and a hotel.

 

Thailand will soon get its own luxury outlet mall similar to Citygate Outlets in Hong Kong and Mitsui Outlet Park in Japan thanks to Thailand’s largest retail operator, Central Pattana (CPN), whose new retail space Central Village is scheduled to open on Aug 31

As reported by Bangkok Post, the luxury outlet is now 70-percent finished, with reservations for retail space in Phase 2 opened after Phase 1 was totally booked by more than 65 brands. 

Wallaya Chirathivat, deputy chief executive of CPN, said Central Village will launch a marketing campaign in preparation for the grand opening, targeting brand loyalty among the young and affluent—a group defined as those aged 25-40 who are successful early in life and have a monthly income exceeding B50,000—adding that the outlet aims to attract over 10 million Thai and foreign shoppers in the first year. 

The B5-billion development will occupy 100 rai just 10 minutes away from Suvarnabhumi Airport, with a total retail space of 40,000-sq-meters. It will house more than 235 local and international retail stores offering from 35 to 70-percent off hot-ticket items (these include Polo Ralph Lauren, Kenzo, Vivienne Westwood, Superdry and CK Jeans to name a few), complete with restaurants, tourist service center, a kids’ playground, supermarkets and a 200-room hotel operated by an international chain. 

While CPN will be the first to bring an international outlet shopping experience to Bangkok, it will soon be competing with Siam Piwat, the giant retail operator behind Siam Paragon and IconSiam, who, in partnership with US-based Simon Property Group, will be investing a whopping B70 billion to open three premium outlets in Thailand. 

According to Khaosod English, the first project will be located on a plot of 150 rai in Bangkok’s eastern district of Lat Krabang near Suvarnabhumi Airport, with a total retail space of 50,000-sq-meters. It will house over 200 local and international stores, including some of the most sought after luxury designer brands. It is expected to open in December.