Ben & Jerry's announces free cones on Bangkok opening day. Be afraid.
Shades of Krispy Kreme.
7 years ago
Last week, popular American ice-cream brand Ben & Jerry's announced on their official Facebook page that they are headed our way.
Their method of doing so—a teaser poster featuring an ice-cream tub riding a tuk-tuk—didn't given us too many details to go on, but safe to say people got really, really excited.
Now we have confirmation of the location and opening date: Siam Paragon's ground-floor, Jul 9.
If you're already having flashbacks to Krispy Kreme's arrival in 2010, you're not alone. In a move that's sure to cause havoc, Ben & Jerry’s have declared opening day to be a free cone day.
Ben & Jerry’s was founded in 1978 in Vermont by Ben Cohen and Jerry Greenfield, and is known for its outrageous flavor combos.
Visitors to Siam Paragon can already get a glimpse of the operation (or, rather, videos of cows on loop ad infinitum) through peepholes in the hoardings.
Follow www.fb.com/BenandJerrysTH for updates.
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