The Buzz: The young men who partnered up to create Burger Factory remind us of the guys behind 4 Garcons—talented professionals with day jobs who take their food very seriously. Even if you’re not burger-obsessed, the menu’s focus is not quite as narrow as the name suggests, with grilled meats and hearty salads on board. In fact, it’s the word “factory” that matters most to them: they make everything from scratch, from their buns to their patties.
The décor: One partner works as a designer for famed architect Bill Bensley. The resulting décor, while following the industrial chic trend, shows personality and elegance. The very masculine use of black metal grates and beams is offset by white couches and candles. Furthermore, the corner location allows for large bay windows on two sides and a tiny terrace.
The food: The chef is the one partner who works here full time. As we mentioned, he’s particularly proud of making his food from scratch, which you’ll witness as the kitchen is open onto the dining room. Kick thing offs with their menu of “share bites” which includes some hearty BBQ ribs (B250) and nibbles like curly fries (B135) and cheese fries (B165). You can even go healthy (without skipping out on the protein) with the grilled lamb salad (B195). As for the namesake burgers, there are a dozen to choose from. Apart from the classics (B215-265), the signature Factory Burger (B290) comes with caramelized onions, sweet onions and a spicy sauce. There is a salmon burger (B300) but most options—mushrooms, chicken, lamb—are otherwise pretty staid.
The drinks: A short but affordable selection of wines (B750-1150), which can all be ordered by the glass (B160-220), is complemented by some interesting beers like multiple La Trappe variations (B240-270) and Swinckels Volmaakt (B220).
The crowd: Although Burger Factory is in the same complex as Happy Monday, A Day Publishing and Small Room Records, the diners here seem to count fewer hipsters and more young professionals.
Ekamai Shopping Mall, Ekkamai Soi 10, 02-714-4249/50. www.facebook.com/